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A brand style guide is a digital rulebook that specifies every aspect of the look and feel of your brand. Apart from being used internally, a brand style guide is shared with partners, media, and agencies to brief them on how to communicate your brand properly and consistently. Brand Style Guide attempts to humanize your brand. It is your rulebook. Your blueprint. It builds up your visual style to guarantee that regardless substance you make, your image character will be depicted and will be familiar to your clients.   When it comes to building an essential brand, it's all boils down to consistency. For example, when you're looking for your #1 grain or espresso at the supermarket, you want to be able to spot it from a mile away. The best brands stick in our brains because their essence is characterized by the redundancy of similar logos, fonts, colors, and images. When we see them enough, they become quickly unmistakable, presenting to us a reasonable feeling of unwavering qu...

    According to Wikipedia , A logo is a graphic mark, emblem , or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark . Logos are images, texts, shapes, or a blend of the three that portray the name and reason for a business – to lay it out plainly. However, a logo can and ought to be in excess of an image of distinguishing proof. If designed well, it likewise tells an organization's story, by passing on your brand message in a way that assists with setting up an enthusiastic association with your target audience. Logo design  Sourcing from Wikipedia; since a logo is the visual entity signifying an organization, logo design is an important area of graphic design . A logo is the central element of a complex identification system that must be functionally extended to all communications of an organization. Therefore, the design of logos a...